Romeich Major.
Having declared music his first love, and with a history of managing top-tier artistes, multi-talented entrepreneur, Romeich Major has partnered with producer extraordinaire Slyda Di Wizard to produce the Red Fyah rhythm.
The collaborative project is a reggae juggling with an eclectic line-up of local stars.
Highlighting that he has an ear for music, Major said the rhythm oozes positivity and he hopes the project will be well-received as he amps up promotion.
“We have 13 tracks on the rhythm with the likes of Nasri featuring Shenseea, Romain Virgo, Christopher Martin, Chronic Law, Nigy Boy, Stalk Ashley, Vanessa Bling, and Alaine,” he said reinforcing the project’s star power.
“We did a competition as well, because you know dem love says we, as big producers, nah record new artistes, so this one we have artistes like Lavisch, Trophics, Sirhyn, Monifa Goss, and Ferno — and some of these artistes a di first dem a come out on a real proper juggling,” he explained.
Major, whose impressive bill of local stars includes Shenseea and Ding Dong, said it was important to balance things out with up-and-coming acts as the industry needs to continue moulding fresh talent.
He expressed that he and his team have always done their part in replenishing the industry’s talent pool and thus the Red Fyah rhythm was not going to stray from that formula.
“The rhythm premièred last week and, like I said, for some of these artistes this is the first dem a hear themselves on the radio, and so that in itself is a big accomplishment. But as responsible music professionals we must introduce new voices, and so every juggling we put out we have new artistes,” he told the Jamaica Observer.
“This is a nice reggae rhythm. The vibe nice and different, and we have a song for everybody, even a gospel song. We dropped dancehall the last time and a lot of people said they wanted to hear better songs, so we ago hear the reactions now on this one. We want the love, we want the support, because no matter how good the music is that you put out, the people haffi support and love [it],” declared the producer.
Slyda, dubbing himself a true musician, said the rhythm was so infectious there was zero hesitation from the artistes on the project to voice. In fact, the producer said the rhythm did not start as a juggling but quickly spun in that direction as enthusiasm grew from each artiste.
“We reached out to Nasri and he did it and got Shenseea on it, and the whole feeling from them is when we decided to juggle the rhythm. Everything kinda just fell into place,” he said. “The rhythm speaks for itself. It’s groovy, vibrant, and alive and so when we sent it out; all the artistes loved it. The first person to voice was Chronic Law, and from we sent the rhythm he was ready. It was the same for all the other artistes, and we have some great songs on the project. You have to just get it and listen for yourselves.”
Outlining that the project is so good that it deserves nothing but the best, Major says the promotional machinery is working overtime to ensure its success.
The music lover says it’s not enough to rely on the project’s star-studded line-up and so he’s leaving no stones unturned. He shares that each song will be accompanied by visuals as music videos are also a part of the promotional framework.
“We believe in this. As of Friday all the songs will be out and we will start dropping the music videos this week. Every song will have visuals. We go just do it right because when we market music, we can’t leave no loophole,” he said. “We nah release songs and just leave it out there like that and think that because the artistes big it ago buss. At the end of the day we nuh want it nuh do well and then we question why, so we’re doing things right.”